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Ben Kierath is the Managing Director and co-founder of True Protein, bringing over a decade of hands-on experience building one of Australia’s most trusted natural nutrition brands. Founded from a frustration with overly processed supplements, Ben helped grow True Protein from a garage-based start-up into a vertically integrated business with in-house manufacturing and a strong national footprint. As Managing Director, Ben oversees brand strategy, commercial growth and long-term vision, ensuring every decision reflects True Protein’s commitment to transparency, quality and performance. His leadership blends entrepreneurial grit with a deep understanding of consumer trust in the health and wellness space.

Lachlan Cornwell is the Chief Financial & Operations Officer at True Protein, overseeing operations across finance, supply chain, production, warehouse and their intersection with people. With a strong background in operational leadership and business optimisation, Lachlan plays a critical role in scaling True Protein’s infrastructure while maintaining the quality, efficiency and reliability the brand is known for. He works closely across teams to translate strategy into execution, ensuring systems, processes and people are aligned to support sustainable growth. While deeply technical in operations, he takes a keen interest in how the "engine room" intersects with marketing, sales, and product development to drive a seamless experience both internally and with customers. Lachlan’s pragmatic, detail-driven approach underpins True Protein’s ability to innovate at pace while delivering a seamless experience for customers and partners.

Will Florance is the Chief Marketing Officer at True Protein, leading brand, digital and growth strategy. With deep experience in performance marketing, brand building and customer lifecycle strategy, Will is responsible for translating True Protein’s commitment to clean, natural nutrition into clear, compelling storytelling that resonates with Australian consumers. He works closely with product, operations and partnerships teams to ensure marketing is insight-led, commercially effective, and aligned with the company’s long-term vision. His approach balances data-driven decision-making with strong brand discipline, supporting sustainable growth in a competitive health and wellness category.

Martin Curtis is the Chief Technology Officer at True Protein, leading the company’s digital infrastructure, systems and technology strategy. With deep experience in eCommerce platforms, data, automation and operational systems, Martin is responsible for building scalable, reliable technology that supports growth across marketing, operations and customer experience. He works closely with cross-functional teams to streamline processes, improve data visibility and enable smarter decision-making. Martin’s approach ensures technology remains a strategic enabler of efficiency, performance and long-term innovation at True Protein.

Dr. Sherry Sui is a distinguished leader in food science and nutrition, with over 15 years of experience driving innovation across the food and supplement sectors. As Head of Product Innovation & Technical Affairs at True Protein, Sherry oversees the entire product lifecycle - from conceptualisation and complex formulation to prototype testing and large-scale manufacturing. She holds a PhD in Food Science and Nutrition and is a certified Project Management Professional (PMP®). Sherry’s unique blend of deep academic rigor and commercial expertise ensures that every product is backed by science, complies with stringent technical standards, and meets the evolving needs of the modern consumer.

Paula Sanz is an Accredited Sports Nutritionist specialising in performance nutrition for high-intensity and endurance sports, including CrossFit and marathon running. With a Postgraduate Diploma in Performance Nutrition from the Institute of Performance Nutrition, Paula combines evidence-based science with real-world athletic application. At True Protein, she works closely with wholesale partners across NSW, ACT and VIC, supporting gyms, health professionals, and retailers with practical supplementation strategies. Known for translating complex nutrition science into clear, actionable advice, Paula is passionate about education, transparency, and helping active individuals perform at their best across all life stages.

Grace Nell is a Clinical Nutritionist dedicated to bridging the gap between nutritional science and everyday consumer wellness. Holding a Bachelor’s in Health Science (Nutrition and Dietetics), Grace leverages her clinical background to simplify complex health concepts for a broad audience. As a Field Marketing Ambassador for True, she spearheads product education and sampling initiatives, fostering authentic engagement through evidence-based transparency. Grace is passionate about empowering individuals to make informed dietary choices, utilising her expertise to highlight the intersection of high-quality ingredients and long-term health outcomes in an approachable, community-focused way.