{"title":"Running Supplements","description":"\u003cp\u003eFrom parkrun regulars to ultra-distance athletes, every runner asks a lot of their body. The right supplements help you hydrate smarter, sustain energy over distance, recover faster and protect the joints that carry you kilometre after kilometre. True Protein's running essentials are built around clean, research-backed ingredients so you can train consistently and perform when it counts.\u003c\/p\u003e","products":[{"product_id":"wpi90","title":"WPI90","description":"\u003ch2\u003eFirst-class Protein\u003c\/h2\u003e\n\u003cp\u003eBlended with New Zealand grass-fed whey protein isolate, natural flavourings and without unnecessary fillers, True's premium Whey Protein Isolate is your first choice for lean muscle development and weight management. Savour the clean taste, pure quality and high protein content that makes it easy to digest in shakes, smoothies or as a protein boost in recipes.\u003c\/p\u003e\n\u003cdiv class=\"features-wrap row\"\u003e\n\u003cdiv class=\"col-xs-12 col-sm-4\"\u003e\n\u003cspan class=\"pf-icon\"\u003e\u003ci class=\"icon-factory2\"\u003e\u003c\/i\u003e\u003c\/span\u003e\n\u003ch4\u003eLeading Manufacturing Processes\u003c\/h4\u003e\n\u003cp\u003eOur whey protein isolate is manufactured using a combination of both cross-flow microfiltration (MF) and ultrafiltration (UF) to provide an extremely pure and refined protein powder.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-xs-12 col-sm-4\"\u003e\n\u003cspan class=\"pf-icon\"\u003e\u003ci class=\"icon-speed-slow\"\u003e\u003c\/i\u003e\u003c\/span\u003e\n\u003ch4\u003eLess Than 1% Carbs \u0026amp; Sugar\u003c\/h4\u003e\n\u003cp\u003eThe carbohydrates and lactose that are present in whey protein concentrate are removed when making whey protein isolate, making it one of the purest proteins in our range.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-xs-12 col-sm-4\"\u003e\n\u003cspan class=\"pf-icon\"\u003e\u003ci class=\"icon-equalizer\"\u003e\u003c\/i\u003e\u003c\/span\u003e\n\u003ch4\u003eHigh in Protein\u003c\/h4\u003e\n\u003cp\u003eWhey protein isolate has one of the highest protein contents of any known substance to man. In its natural form, WPI boasts over 90% protein content, making it ideal for supporting lean muscle growth and post-workout recovery.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-xs-12 col-sm-4\"\u003e\n\u003cspan class=\"pf-icon\"\u003e\u003ci class=\"icon-sync\"\u003e\u003c\/i\u003e\u003c\/span\u003e\n\u003ch4\u003eFast-digesting\u003c\/h4\u003e\n\u003cp\u003eThe bioavailability of whey protein isolate means it is quickly digested by the body to provide essential amino acids for fuel or recovery.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-xs-12 col-sm-4\"\u003e\n\u003cspan class=\"pf-icon\"\u003e\u003ci class=\"icon-earth\"\u003e\u003c\/i\u003e\u003c\/span\u003e\n\u003ch4\u003eNew Zealand-sourced Whey\u003c\/h4\u003e\n\u003cp\u003eNot all protein powders are made equally, New Zealand proteins are considered the best in the world due to industry-leading livestock processes and strict government regulations.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-xs-12 col-sm-4\"\u003e\n\u003cspan class=\"pf-icon\"\u003e\u003ci class=\"icon-dna\"\u003e\u003c\/i\u003e\u003c\/span\u003e\n\u003ch4\u003eRich Amino Acid Profile\u003c\/h4\u003e\n\u003cp\u003eWhey protein isolate contains a complete amino acid profile ideal for supporting muscles and providing vital nutrition to the body.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"True Protein","offers":[{"title":"Rich Chocolate \/ 1 kg \/ NON HASTA","offer_id":31986380439632,"sku":"WP-WPI-RCH-1000","price":98.0,"currency_code":"AUD","in_stock":true},{"title":"French Vanilla \/ 1 kg \/ NON HASTA","offer_id":31986380308560,"sku":"WP-WPI-FRV-1000","price":98.0,"currency_code":"AUD","in_stock":true},{"title":"Banana \u0026 Honey \/ 1 kg \/ NON HASTA","offer_id":31986380177488,"sku":"WP-WPI-BNH-1000","price":98.0,"currency_code":"AUD","in_stock":true},{"title":"Natural \/ 1 kg \/ NON HASTA","offer_id":31986380374096,"sku":"WP-WPI-NAT-1000","price":98.0,"currency_code":"AUD","in_stock":true},{"title":"Cookies \u0026 Cream \/ 1 kg \/ NON HASTA","offer_id":31986380537936,"sku":"WP-WPI-CNC-1000","price":98.0,"currency_code":"AUD","in_stock":true},{"title":"Raw Coconut \/ 1 kg \/ NON HASTA","offer_id":31986380243024,"sku":"WP-WPI-COC-1000","price":98.0,"currency_code":"AUD","in_stock":true},{"title":"Choc Peanut Butter \/ 1 kg \/ NON HASTA","offer_id":31986380275792,"sku":"WP-WPI-CPN-1000","price":98.0,"currency_code":"AUD","in_stock":true},{"title":"Mocha \/ 1 kg \/ NON HASTA","offer_id":31986380341328,"sku":"WP-WPI-MOC-1000","price":98.0,"currency_code":"AUD","in_stock":true},{"title":"Salted Caramel \/ 1 kg \/ NON HASTA","offer_id":31986380472400,"sku":"WP-WPI-SCA-1000","price":98.0,"currency_code":"AUD","in_stock":true},{"title":"Strawberry \u0026 Cream \/ 1 kg \/ NON HASTA","offer_id":31986380505168,"sku":"WP-WPI-STR-1000","price":98.0,"currency_code":"AUD","in_stock":true},{"title":"Salted Vanilla \/ 1 kg \/ NON HASTA","offer_id":44249619038382,"sku":"WP-WPI-SVA-1000","price":98.0,"currency_code":"AUD","in_stock":true},{"title":"Toffee Caramel \/ 1 kg \/ NON HASTA","offer_id":44006241075374,"sku":"WP-WPI-TFC-1000","price":98.0,"currency_code":"AUD","in_stock":true},{"title":"Apple Crumble \/ 1 kg \/ NON HASTA","offer_id":44249619071150,"sku":"WP-WPI-ACR-1000","price":98.0,"currency_code":"AUD","in_stock":false},{"title":"Choc Mint \/ 1 kg \/ NON HASTA","offer_id":31986380210256,"sku":"WP-WPI-CHM-1000","price":98.0,"currency_code":"AUD","in_stock":true},{"title":"Rich Chocolate \/ 360 g \/ NON HASTA","offer_id":41844202406062,"sku":"WP-WPI-RCH-360","price":48.0,"currency_code":"AUD","in_stock":true},{"title":"French Vanilla \/ 360 g \/ NON HASTA","offer_id":41844202471598,"sku":"WP-WPI-FRV-360","price":48.0,"currency_code":"AUD","in_stock":true},{"title":"Banana \u0026 Honey \/ 360 g \/ NON HASTA","offer_id":41844202537134,"sku":"WP-WPI-BNH-360","price":48.0,"currency_code":"AUD","in_stock":true},{"title":"Choc Peanut Butter \/ 360 g \/ NON HASTA","offer_id":41844202504366,"sku":"WP-WPI-CPN-360","price":48.0,"currency_code":"AUD","in_stock":true},{"title":"Natural \/ 360 g \/ NON HASTA","offer_id":41844202733742,"sku":"WP-WPI-NAT-360","price":48.0,"currency_code":"AUD","in_stock":true},{"title":"Salted Caramel \/ 360 g \/ NON HASTA","offer_id":41844202569902,"sku":"WP-WPI-SCA-360","price":48.0,"currency_code":"AUD","in_stock":true},{"title":"Strawberry \u0026 Cream \/ 360 g \/ NON HASTA","offer_id":41844202668206,"sku":"WP-WPI-STR-360","price":48.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0089\/0309\/8448\/files\/Pouch_Render_WPI90_FRV_white.webp?v=1747639028"},{"product_id":"electrolyte","title":"Electrolyte","description":"\u003ch2\u003eRapid Hydration When You Need It Most\u003c\/h2\u003e\n\u003cp\u003eTrue ELECTROLYTE is a hypotonic, science-backed electrolyte formula delivering rapid hydration when you need it most. Whether you are hydrating pre, intra or post exercise or even simply hard at work, True ELECTROLYTE will keep you performing at your peak.\u003c\/p\u003e\n\u003cdiv class=\"features-wrap row\"\u003e\n\u003cdiv class=\"col-xs-12 col-sm-4\"\u003e\n\u003cspan class=\"pf-icon\"\u003e\u003ci class=\"icon-drop2\"\u003e\u003c\/i\u003e\u003c\/span\u003e\n\u003ch4\u003eEnhanced Hydration\u003c\/h4\u003e\n\u003cp\u003eElectrolytes are electrically charged minerals essential for many physiological functions in the human body, making them a crucial component to both physical and mental performance. True ELECTROLYTE efficiently transports water to the cells to ensure you are hydrated to the optimal level.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-xs-12 col-sm-4\"\u003e\n\u003cspan class=\"pf-icon\"\u003e\u003ci class=\"icon-license2\"\u003e\u003c\/i\u003e\u003c\/span\u003e\n\u003ch4\u003eResearch Supported Formulation\u003c\/h4\u003e\n\u003cp\u003eTrue ELECTROLYTE has been formulated with the assistance of leading researchers in hydration. Its ratio of electrolytes has been scientifically supported to provide effective hydration and rehydration whenever you require it.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-xs-12 col-sm-4\"\u003e\n\u003cspan class=\"pf-icon\"\u003e\u003ci class=\"icon-run\"\u003e\u003c\/i\u003e\u003c\/span\u003e\n\u003ch4\u003eHydration for Work, Rest or Play\u003c\/h4\u003e\n\u003cp\u003eTrue ELECTROLYTE tastes amazing and ensures you are always hydrated no matter what your day entails. Simply add it to water and enjoy the benefits of enhanced hydration during exercise, sport, work or play.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-xs-12 col-sm-4\"\u003e\n\u003cspan class=\"pf-icon\"\u003e\u003ci class=\"icon-glass2\"\u003e\u003c\/i\u003e\u003c\/span\u003e\n\u003ch4\u003eEffective Hypotonic Solution\u003c\/h4\u003e\n\u003cp\u003eA hypotonic solution has a lower concentration of dissolved particles than the body, meaning it can be efficiently absorbed through the gut walls via osmosis. This allows for faster hydration than isotonic or hypertonic solutions on the market.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-xs-12 col-sm-4\"\u003e\n\u003cspan class=\"pf-icon\"\u003e\u003ci class=\"icon-balance\"\u003e\u003c\/i\u003e\u003c\/span\u003e\n\u003ch4\u003eOptimal Blend of Sodium, Magnesium and Potassium\u003c\/h4\u003e\n\u003cp\u003eTrue ELECTROLYTE contains the optimal balance of sodium, potassium, magnesium and carbohydrates to enhance hydration. Sodium is the key driver of hydration in the body and requires a small number of carbohydrates to cross over cell membranes with the help of specially-designed transporters, SGLTs (sodium-glucose linked transporters).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-xs-12 col-sm-4\"\u003e\n\u003cspan class=\"pf-icon\"\u003e\u003ci class=\"icon-heart\"\u003e\u003c\/i\u003e\u003c\/span\u003e\n\u003ch4\u003eGentle on the Stomach\u003c\/h4\u003e\n\u003cp\u003eTrue ELECTROLYTE facilitates optimal gastric emptying rates to safeguard you from dreaded ‘runners gut’. True ELECTROLYTE ensures you do not feel heavy or full and can focus on performing at your peak.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"True Protein","offers":[{"title":"Tropical \/ 240g \/ NON HASTA","offer_id":37733672976558,"sku":"BL-ELECTR-TPL-240","price":45.0,"currency_code":"AUD","in_stock":true},{"title":"Lemon Burst \/ 240g \/ NON HASTA","offer_id":37733672714414,"sku":"BL-ELECTR-LMB-240","price":45.0,"currency_code":"AUD","in_stock":true},{"title":"Strawberry \/ 240g \/ NON HASTA","offer_id":46932571488430,"sku":"BL-ELECTR-STB-240","price":45.0,"currency_code":"AUD","in_stock":true},{"title":"Blueberry \/ 240g \/ NON HASTA","offer_id":46932571521198,"sku":"BL-ELECTR-BLU-240","price":45.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0089\/0309\/8448\/files\/Pouch_Render_Electrolyte_240g_TPL.webp?v=1758666883"},{"product_id":"endurance","title":"Endurance","description":"\u003ch2\u003eThe Ultimate Energy Enhancer\u003c\/h2\u003e\n\u003cp\u003eTrue \u003cmeta charset=\"utf-8\"\u003eEndurance is the ultimate energy-enhancing formulation designed to assist in fuelling your body and working muscles during strenuous exercise. True \u003cmeta charset=\"utf-8\"\u003eEndurance can be incorporated as part of a supplement regime to assist elite and recreational athletes, as well as exercise enthusiasts participating in high-intensity training, endurance training and continuous strenuous sport and exercise.\u003c\/p\u003e\n\u003cdiv class=\"features-wrap row\"\u003e\n\u003cdiv class=\"col-xs-12 col-sm-4\"\u003e\n\u003cspan class=\"pf-icon\"\u003e\u003ci class=\"icon-star\"\u003e\u003c\/i\u003e\u003c\/span\u003e\n\u003ch4\u003ePremium Ingredients\u003c\/h4\u003e\n\u003cp\u003eTrue \u003cmeta charset=\"utf-8\"\u003eEndurance utilises a unique combination of ingredients to formulate the ultimate blend for endurance. \u003cmeta charset=\"utf-8\"\u003eEndurance is comprised of essential amino acids (EAA’s), polyphenol-rich pomegranate extract (Pomanox® P30) and premium electrolytes to keep you performing at your peak for longer.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-xs-12 col-sm-4\"\u003e\n\u003cspan class=\"pf-icon\"\u003e\u003ci class=\"icon-license2\"\u003e\u003c\/i\u003e\u003c\/span\u003e\n\u003ch4\u003eScientifically Supported\u003c\/h4\u003e\n\u003cp\u003eThe key ingredients and specific dosages in True \u003cmeta charset=\"utf-8\"\u003eEndurance are based on reviewing scientific literature and evidence-based practice to ensure the product works when you need it most.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-xs-12 col-sm-4\"\u003e\n\u003cspan class=\"pf-icon\"\u003e\u003ci class=\"icon-run\"\u003e\u003c\/i\u003e\u003c\/span\u003e\n\u003ch4\u003eFor Endurance Sports\u003c\/h4\u003e\n\u003cp\u003eTrue \u003cmeta charset=\"utf-8\"\u003eEndurance is not only for elite athletes. It can be incorporated as part of a supplement regime to assist recreational athletes and exercise enthusiasts who participate in high-intensity training, endurance training and continuous\/strenuous sport and exercise.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-xs-12 col-sm-4\"\u003e\n\u003cspan class=\"pf-icon\"\u003e\u003ci class=\"icon-repeat\"\u003e\u003c\/i\u003e\u003c\/span\u003e\n\u003ch4\u003eEnergy Metabolism\u003c\/h4\u003e\n\u003cp\u003eThe carbohydrate sources in True \u003cmeta charset=\"utf-8\"\u003eEndurance are digested, absorbed and oxidised at a rapid rate making them more readily available for your body to burn as energy.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-xs-12 col-sm-4\"\u003e\n\u003cspan class=\"pf-icon\"\u003e\u003ci class=\"icon-battery-full\"\u003e\u003c\/i\u003e\u003c\/span\u003e\n\u003ch4\u003eReduction of Tiredness \u0026amp; Fatigue\u003c\/h4\u003e\n\u003cp\u003eThe ingredients in True \u003cmeta charset=\"utf-8\"\u003eEndurance have been shown to improve time to exhaustion, increase ventilatory threshold and improve time trial performance during exhaustive exercise.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-xs-12 col-sm-4\"\u003e\n\u003cspan class=\"pf-icon\"\u003e\u003ci class=\"icon-power\"\u003e\u003c\/i\u003e\u003c\/span\u003e\n\u003ch4\u003eEssential Amino Acid Delivery\u003c\/h4\u003e\n\u003cp\u003eTrue \u003cmeta charset=\"utf-8\"\u003eEndurance contains essential amino acids to feed working muscles, keeping you going for longer during strenuous exercise and assisting with post-workout recovery.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"True Protein","offers":[{"title":"Tropical \/ 600g","offer_id":39283649708206,"sku":"BL-FUEL-TPL-600","price":68.0,"currency_code":"AUD","in_stock":true},{"title":"Lemon Burst \/ 600g","offer_id":44290025849006,"sku":"BL-FUEL-LMB-600","price":68.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0089\/0309\/8448\/files\/Pouch_Render_Endurance_TPL_600g.webp?v=1752560914"},{"product_id":"collagen","title":"Collagen + Vitamin C","description":"\u003ch2\u003eThe All-Round Wellness Staple\u003c\/h2\u003e\n\u003cp\u003eComprised of hydrolysed collagen peptides, True Collagen is a natural protein source that is both easily dissolvable and digestible. The addition of Vitamin C enhances collagen synthesis for optimal results.\u003c\/p\u003e\n\u003cdiv class=\"features-wrap row\"\u003e\n\u003cdiv class=\"col-xs-12 col-sm-4\"\u003e\n\u003cspan class=\"pf-icon\"\u003e\u003ci class=\"icon-equalizer\"\u003e\u003c\/i\u003e\u003c\/span\u003e\n\u003ch4\u003eHigh in Protein, Low in Calories\u003c\/h4\u003e\n\u003cp\u003eIn its natural form, collagen is comprised of more than 95% protein, making it a concentrated source of protein that will have minimal impact on your energy intake.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-xs-12 col-sm-4\"\u003e\n\u003cspan class=\"pf-icon\"\u003e\u003ci class=\"icon-circle\"\u003e\u003c\/i\u003e\u003c\/span\u003e\n\u003ch4\u003eHighly versatile\u003c\/h4\u003e\n\u003cp\u003eTrue collagen is a fine, non-gritty and heat stable powder, making it the perfect addition to countless drinks or recipes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-xs-12 col-sm-4\"\u003e\n\u003cspan class=\"pf-icon\"\u003e\u003ci class=\"icon-dna\"\u003e\u003c\/i\u003e\u003c\/span\u003e\n\u003ch4\u003eSupports muscle, joint and tendon health\u003c\/h4\u003e\n\u003cp\u003eSupplementing Collagen Contributes to abundant collagen formation for the healthy structure of cartilage, tendons, bones and muscle fibres.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-xs-12 col-sm-4\"\u003e\n\u003cspan class=\"pf-icon\"\u003e\u003ci class=\"icon-dumbbell\"\u003e\u003c\/i\u003e\u003c\/span\u003e\n\u003ch4\u003ePromotes lean muscle mass\u003c\/h4\u003e\n\u003cp\u003eCollagen is high in amino acids arginine and glycine, which support the synthesis of creatine, a building block of protein.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-xs-12 col-sm-4\"\u003e\n\u003cspan class=\"pf-icon\"\u003e\u003ci class=\"icon-heart\"\u003e\u003c\/i\u003e\u003c\/span\u003e\n\u003ch4\u003ePromotes glowing skin, healthy hair, strong nails\u003c\/h4\u003e\n\u003cp\u003eCollagen contains a high concentration of amino acids shown to improve skin damage, circulation and protect cells from free radicals.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-xs-12 col-sm-4\"\u003e\n\u003cspan class=\"pf-icon\"\u003e\u003ci class=\"icon-speed-fast\"\u003e\u003c\/i\u003e\u003c\/span\u003e\n\u003ch4\u003eRapid Absorption\u003c\/h4\u003e\n\u003cp\u003eHydrolysed collagen is broken down into smaller molecules that are more easily absorbed by the body. 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